Casey Neistat Teamed Up With Mercedes-Benz to Shoot An Ad With NO Planning At All
Sep 06, 2013 19:17
Filmmaker Casey Neistat and Mercedez-Benz don't sound like the perfect pair, but they teamed up and made an ad. The result is pretty good actually.
Check it out below:
Neistat has built a career out of telling personal stories both on YouTube and on HBO. In exchange for his cachet with The Youths, Mercedes set him loose with a car, a stack of cash, and total freedom to do whatever he wanted.
The new ad is a four part "CLA-project" which follows Neistat through the entire process of making the video.